Currently Building
Currently Building
Currently Building
Experiences For
Experiences For
Experiences For
attention spans
attention spans
attention spans
shorter than
shorter than
shorter than
this sentence.
this sentence.
this sentence.
Art Direction
Branding
Strategy
Web Design

Visual
Freelancer
Digital Designer
Creative Director

Rohinee Roy is a Product and UI/UX Designer specialising in digital products, SaaS, dashboards, websites and mobile experiences.
Rohinee Roy is a Product and UI/UX Designer specialising in digital products, SaaS, dashboards, websites and mobile experiences.
Rohinee Roy is a Product and UI/UX Designer specialising in digital products, SaaS, dashboards, websites and mobile experiences.
UI/UX DESIGN
UI/UX DESIGN
WEB + APP DESIGN
BRAND DESIGN
BRAND DESIGN
WEB + APP DESIGN
WEB + APP DESIGN
WEB + APP DESIGN
WEB + APP DESIGN
ART DIRECTION
ART DIRECTION
WEB + APP DESIGN
VISUAL DESIGN
VISUAL DESIGN
WEB + APP DESIGN
Curated Works
The Good Stuff
Pixels With Purpose
© Featured Projects
Pixels With Purpose
Curated Works
Pixels With Purpose
Featured Works
Featured Works
Featured Works
I believe great design goes beyond visuals. It is about creating experiences people enjoy, remember, and return to.
I believe great design goes beyond visuals. It is about creating experiences people enjoy, remember, and return to.
I believe great design goes beyond visuals. It is about creating experiences people enjoy, remember, and return to.
What I Bring
The Toolkit
Digital Expertise
What I Bring
Digital Expertise
Services
Services
Services
Strategic
Refined
Scalable
Impactful
Strategic
Impactful
Strategic
Scalable
Impactful
01
Product Strategy & UI/UX Design
Shaping user centered experiences through research, wireframes, prototypes, and strategic thinking.
02
Digital Product Design
Crafting pixel perfect websites and applications with clarity, consistency, and visual precision.
03
Data & BI Visualization
Designing dashboards and reporting experiences that simplify complexity and support decision making.
04
Creative Direction & Visual Design
Designing high impact creative assets, campaigns, and experiences across modern digital platforms.
Product Strategy & UI/UX Design
Shaping user centered experiences through research, wireframes, prototypes, and strategic thinking.
Digital Product Design
Crafting pixel perfect websites and applications with clarity, consistency, and visual precision.
Data & BI Visualization
Designing dashboards and reporting experiences that simplify complexity and support decision making.
Creative Direction & Visual Design
Designing high impact creative assets, campaigns, and experiences across modern digital platforms.
Product Strategy & UI/UX Design
Shaping user centered experiences through research, wireframes, prototypes, and strategic thinking.
Digital Product Design
Crafting pixel perfect websites and applications with clarity, consistency, and visual precision.
Data & BI Visualization
Designing dashboards and reporting experiences that simplify complexity and support decision making.
Creative Direction & Visual Design
Designing high impact creative assets, campaigns, and experiences across modern digital platforms.
Experience
My time
Footprint
Experience
Footprint
Experience
Footprint
Career
C
a
r
e
e
r
Tenure
W
o
r
k
Career
C
a
r
e
e
r

Global
Creative Collabs
Studio
Creative Partnerships
Global
Creative Partnerships
Global
Studio
Creative Partnerships
Assembly Global
2023 - Present
Lead Product Designer
Dubai (Remote)
Wipro Limited
2020 – 2023
Senior Project Engineer
India (Kolkata)
Assembly Global
2023 - Present
Lead Product Designer
Dubai (Remote)
Wipro Limited
2020 – 2023
Senior Project Engineer
India (Kolkata)
Assembly Global
2023 - Present
Lead Product Designer
Dubai (Remote)
Wipro Limited
2020 – 2023
Senior Project Engineer
India (Kolkata)
Awards
Recognition
Milestones
Awards
Milestones
Awards
Milestones
Awards
Awards
Awards
Hall of Fame
Wins & W's
The Feel Good Part
Off The Clock
Hall of Fame
Off The Clock
Hall of Fame
The Feel Good Part
Off The Clock
2025
Assembly Global
WIN WELL Award for Exceptional Performance
2024
Campaign ME
Campaign’s Media Faces to Watch 2024
2025
Assembly Global
2024
Campaign ME
2025
Assembly Global
2024
Campaign ME


My approach combines product strategy, visual craftsmanship, and user-centered thinking to create experiences that strengthen engagement, improve usability, and support business growth. Every project is shaped by attention to detail and a constant drive to make things better than they were before.
My approach combines product strategy, visual craftsmanship, and user-centered thinking to create experiences that strengthen engagement, improve usability, and support business growth. Every project is shaped by attention to detail and a constant drive to make things better than they were before.
My approach combines product strategy, visual craftsmanship, and user-centered thinking to create experiences that strengthen engagement, improve usability, and support business growth. Every project is shaped by attention to detail and a constant drive to make things better than they were before.
Side Quests
AFK
Offduty
Side Quests
Offduty
Side Quests
Offduty
Unwind
Unwind
Unwind
























